Changing the way we think about protection - one yellow umbrella at a time.
As we find ourselves in the midst of a pandemic and a changing climate, now more than ever, vulnerable communities are especially at risk and least able to cope when a crisis does occur. A safety net has never been more important. We create eco-friendly, designer umbrellas that not only protect you on a rainy day, but also provide insurance to vulnerable communities.
Building a movement
After years of social impact work, our founder, Anuja Jaitly, was moved by the way families in need live in a constant state of uncertainty. Without a safety net, it was striking how quickly everything could change in a moment when a loved one fell sick or a crop failed. The emotional, physical and financial toll it took on families and communities inspired Anuja to action: to build a movement for protection. Everyone needs a safety net.
Today, we protect everything from our family, our homes, our assets, and even our devices. What if we could think about protection in a new way? What if protection products themselves could build a movement for protecting others?. Umby is inspired to bring meaning and purpose to protection by supporting families, near and far, in becoming more resilient.
